Hello is the only Communication and Design Agency in Johannesburg that fully integrates into our clients’ business, thus becoming a de facto Marketing department for SMME’s who want to be effective at every touchpoint in their communication in an era of communication clutter.
Hello’s Brand Plan
Let’s take you on a desktop tour to streamline your brand.
Consultative Brand positioning, Marketing and Communication planning
Before you spend a cent, make sure you have a strategy in place to extract maximum value throughout the marketing lifecycle. We work with our clients to understand the power of the Brand and harness its’ potential.
FROM STRATEGY TO CONTENT
CONTENT TO DESIGN
Content crafted to support both Brand and Business objectives
Content for contents sake is the enemy of effective communication. Eliminate the clutter, speak to the objectives and define your Brand in words at every opportunity. Content should unearth the untapped brand evangelists in your waiting audience.
Contemporary and exquisite design concepts to bolster your Brand
Logo designs & Visual language concepts that imbue your Brands’ DNA in every touchpoint between static and dynamic marketing materials. Our design language employs clean concepts utilizing carefully crafted visual communication that’s intrinsic to the look and feel of the design itself.
GO TO MARKET
VIDEO DESIGN & PRODUCTION
Setup of Pages
Hello Brands sets up each approved platforms’ corporate page. Each setup pays special attention is to corporate identity, quality & sizing of images, appropriate and impactful standard content where applicable.
Your social media presence is an extension of your Brand and poorly presented page can negatively impact your business.
Social Media Communication Strategy
Long term Social Media strategies and crafted content that build your community and engage your audience, creating brand evangelists which lay the ground work for organic growth.
Each platform has its own rules of engagement and style of communication, we ensure you extract the maximum return from each one.
The communication plan paints a high-level picture of the communication and its intended impact, in order to translate that to visually stimulating message requires the creation of a communication concept.
All team members collaborate to create a suitable communication concept to visually represent the intended message.
Concise and brand consistent content is created to drive the message home. Prior to any content authoring our team evaluates trending issues and assesses any credible ties to the content being created or the Brand.
These pockets of information are linked by way of extensive use of hashtags to boost reach and visibility to drive viral viewership.
With concept and content in place, our design team creates bespoke artwork that graphically represents the matter at hand while infusing the Brands Visual language into every post.
Any post will be intrinsically linked to the Brand organically driving Brand awareness to a potentially new and untapped audience.
Posting on Platforms
Utilizing professional Social Media management software, each posted is meticulously structured and checked prior to posting. Regular sweeps of messages and unsavory comments are monitored for potential action.
A hands-on approach to Reputation management ensures your Brand is promoted in the most professional and appropriate manner possible.
COMMUNICATION TO ENGAGEMENT
Effective Communication platforms that hit the sweet-spot and drive engagement
Execution is everything! We’ve assisted clients in every industry and on pretty much every platform you can think of! Appropriate and effective communication strategies are the key to realizing the potential of your communication goals.